Most people consider John Lennon's "Imagine" a song.

I consider it a spell. Have you considered the impact it has had on the human consciousness?

A song like “Imagine” doesn’t only entertain. It plants imagery, frames of thought, and emotional resonance into millions of minds at once. That’s the essence of a spell: shaping inner worlds through words, rhythm, and repetition, until they begin to manifest outwardly in culture.

When I ask “Have you considered the impact it has had on the human consciousness?” I point to the way those images - no possessions, no countries, nothing to kill or die for - have seeped into the global psyche. Whether or not one agrees with them, they’ve shifted imagination on a massive scale.

It’s a perfect example of “ordinary magic”: a work of art that acts as incantation, reshaping how people see possibility. To call it a spell isn’t exaggeration, when viewed in this light.

The "Overton Window" is the range of ideas the public is willing to consider and accept. By asking millions to vividly picture a world without the core structures of modern civilization (nations, religion, private property), the song, even if momentarily, makes those radical ideas accessible. It doesn't necessarily make people believe they are achievable tomorrow, but it plants the possibility in the collective imagination. It normalizes the dream of a different world, which is the first step toward manifesting any change.

And I believe, that is the world we truly desire. So like Lennon asked of me, I imagine it.

I hope some day, you will join us.